Director, Marketing & Communications

About the role

The Director, Marketing & Communications leads the strategic direction, integration and operational management of the Marketing & Communications Division (MCD). Reporting to the Chief Marketing & Communications Officer, the role ensures that all communications, media and engagement initiatives are tightly aligned with SBF’s enterprise priorities and organisational outcomes.

Key responsibilities

• Lead integrated planning and operational coordination across MCD workstreams and other divisions, driving prioritisation, resource allocation and delivery oversight for strategic communications, media and campaigns.
• Oversee the development and execution of integrated communications plans for major platforms, events, campaigns and national initiatives, providing narrative alignment and messaging counsel to senior leadership.
• Direct corporate communications and media engagement, crafting key messages, speeches and thought‑leadership content while managing media relationships and issues‑management strategies.
• Lead, mentor and develop the MCD team, building capability in communications, media, social amplification and campaign functions, and managing budgets, resources and agency partners.
• Support organisational transformation by evolving communications governance, integrating AI‑enabled tools and advancing knowledge‑management approaches.

Required profile

• Proven senior leadership experience in marketing, communications or corporate affairs.
• Strong strategic planning and operational coordination skills across multiple business units.
• Demonstrated ability to shape corporate narrative, engage stakeholders and manage media relations.
• Experience leading and developing high‑performing communications teams.
• Track record of driving governance, resource management and enterprise‑wide transformation initiatives.

Required skills

• Communications analytics
• AI‑enabled communications tools