Growth Marketing Executive

About the role

We are looking for a Growth Marketing Executive to shape the go‑to‑market strategy for Wingman, our human performance intelligence platform for motorsport. You will build the marketing function from the ground up and help introduce the product to drivers, teams and the wider racing community.

Key responsibilities

• Develop and execute Wingman’s go‑to‑market strategy, including audience positioning, channel planning and launch initiatives.
• Drive broader marketing and growth initiatives across brand, creative, media and social channels.
• Establish growth‑marketing processes, measurement frameworks and communication strategies.
• Identify target audiences, market opportunities and partnership prospects to accelerate product adoption.
• Build and maintain relationships with external partners, creative agencies and media vendors.
• Lead integrated campaigns from strategy and briefing through execution, optimisation and reporting.
• Collaborate with product, design, data and business teams to align marketing and GTM plans.
• Translate performance data, audience insights and market trends into clear strategies and compelling campaigns.

Required profile

• At least two years of marketing experience, preferably in a technology, start‑up or digital product environment.
• Experience contributing to marketing or go‑to‑market strategy, campaign development and media management.
• Data‑ and insights‑driven mindset with ability to turn information into strategy and execution.
• Exceptional attention to detail and ability to manage competing priorities.
• Strong written communication and presentation skills.

Required skills