Public Relations Officer

About the role

The Public Relations Officer will join our dynamic marketing team to drive digital communication initiatives. This entry‑level position focuses on creating compelling content, managing campaigns and analysing performance to enhance brand visibility across Singapore.

Key responsibilities

• Plan and execute digital marketing campaigns, including SEO/SEM, email marketing and social media outreach.
• Write, edit and collaborate on copy for websites, blogs, newsletters and social platforms.
• Launch and optimise paid advertising on Google Ads and Meta/Facebook.
• Measure campaign performance using analytics tools and report against KPIs.
• Continuously test and refine ad copies, landing pages and user funnels to improve conversion rates and ROI.

Required profile

• Fresh or entry‑level candidate with a strong interest in public relations and digital marketing.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to translate data into actionable insights.

Required skills

• Google Analytics
• WordPress
• Shopify
• SEO
• SEM / PPC
• Social media management (X, LinkedIn, Facebook, Instagram)
• Email marketing
• Google Ads
• Meta/Facebook advertising
• Marketing automation software

What we offer

• Competitive monthly salary ranging from SGD 3,800 to SGD 5,800.
• Opportunity to develop a broad skill set in a fast‑moving environment.
• On‑site work at our Golden Mile office in Singapore.