UX/UI Social Brand Lead (6-Month Contract)

About the role

Cheil Worldwide, an integrated marketing communications network founded in 1973 with headquarters in Seoul, is looking for an experienced UX/UI Social Brand Lead for a 6-month contract. The role leads UX/UI design and delivery of a large-scale corporate website revamp, develops a social design system and acts as brand guardian for a Social CoE, working closely with the project team and client stakeholders.

Key responsibilities

• Own the end-to-end UX/UI design of the website, from concept through to launch
• Lead discovery and analysis of user and business requirements, and turn findings into actionable design decisions
• Lead stakeholder workshops and present design rationale to senior client stakeholders
• Drive information architecture, user flows, sitemaps and navigation models
• Create page-level wireframes, interactive prototypes and high-fidelity responsive designs
• Own and evolve the design system, including UI components, design tokens, responsive rules and interaction states
• Apply brand guidelines consistently and help build brand playbooks and digital style guides
• Prepare detailed design documentation and functional requirements documentation (FRD)
• Drive design-to-development handover, design QA and mentor other designers

Required profile

• 5+ years of UX/UI design experience, including large-scale corporate website projects
• Experience leading or mentoring designers and managing design delivery across multiple stakeholders
• Strong research, usability testing and synthesis skills
• Strong portfolio showing information architecture, user flows, wireframing, prototyping and high-fidelity interface design
• Ability to interpret business requirements and work in a fast-paced project environment

Required skills

• Proficiency in Figma, including components, variants, Auto Layout, prototyping and design-system libraries
• Experience with brand guidelines, playbooks and style guides
• Responsive web design, accessibility and user-centred design
• Creating design specifications and FRD for website projects
• Advantage: front-end knowledge (HTML, CSS), bilingual websites, social media asset design