Account Executive – Business Development

About the role

CraveFX, established in 2013, partners with brands, agencies, organisations and museums to create award-winning animation, visual content and immersive interactive experiences. It is looking for a meticulous, relationship-driven Account Executive to support its business development efforts. The ideal candidate is a proactive communicator with a genuine interest in the creative media industry, from animation and VFX to games, shows and interactive tech.

Key responsibilities

• Own the full sales cycle for each account and pipeline: prospecting, discovery, scoping, proposal, negotiation and close.
• Pursue new business with corporate brands, agencies, government agencies and statutory boards, museums, attractions and event organisers.
• Lead client discovery meetings, turn objectives and constraints into clear project scopes, and prepare proposals, pitch decks and capability presentations with producers and creatives.
• Negotiate commercial terms, payment milestones and contracts, including rights, usage and licensing.
• Manage tender and RFP responses end to end, including government procurement submissions.
• Grow existing accounts through repeat business, scope expansion and upsell.
• Act as main client point of contact from enquiry to delivery, managing expectations and escalations with production.
• Oversee sales contracts, invoicing milestones and follow-up on outstanding payments with Finance.
• Keep CRM pipeline, forecasts and client records accurate and report on targets; achieve individual sales targets.
• Represent CraveFX at industry events and client showcases, and mentor Junior Account Executives.

Required profile

• 2 to 5 years of experience in client-facing sales, account management or business development, ideally in creative, media, production or experiential agencies.
• Proven track record of meeting or exceeding sales targets and closing projects independently.
• Fluent written and spoken English; ability to speak decent Mandarin is a bonus.

Required skills

• Writing proposals and responding to tenders or RFPs.
• Comfortable using a CRM and reporting on pipeline and forecasts.
• Able to manage several accounts, proposals and deadlines at once.