Digital Marketing Manager
Advanced MedTech · Singapour
Job description
About the role
Advanced MedTech Holdings (AMTH), a wholly owned subsidiary of Temasek and a global urology company, is looking for a Digital Marketing Manager to transform and scale its corporate digital marketing for an AI-first world. Reporting to the Head of Digital Experience, the role owns the corporate website, paid and organic channels, email and social, and delivers a playbook that aligns global and regional marketing behind one standard. It is a builder's role for someone close to execution who wants to use AI to create, optimise and scale marketing impact.
Key responsibilities
- Own and revitalize the corporate digital marketing function globally, setting the operating model and standards while driving execution across regions.
- Lead the corporate website across the global site and regional variants, including content, conversion, SEO and performance.
- Drive demand generation through content-led initiatives: organic social media, SEO, email marketing, website content and targeted campaigns, measured by engagement, leads and commercial outcomes.
- Own the corporate social media strategy, editorial calendar, content development, product storytelling and event promotion.
- Run end-to-end demand generation across paid media, email and lead capture, measured by pipeline impact and lead generation.
- Translate technical product and clinical content into customer-centric messaging, campaigns, website content and social programmes.
- Manage day-to-day community engagement across corporate and patient-facing social channels.
- Leverage AI to accelerate content creation, sharpen targeting and optimisation, improve marketer productivity and set best practices for AI-enabled marketing.
Required profile
- Bachelor's degree in marketing, communications, business or a relevant discipline.
- Minimum 6 years of digital marketing experience, with strong exposure to content marketing, social media, website management, SEO and email marketing in a B2B and/or B2C environment.
- Proven track record of developing and executing organic social and content marketing, and of transforming or scaling a digital marketing function.
- Experience operating across global and regional stakeholders, ideally in B2B/medtech/healthcare.
- Data-driven, creative and commercially minded, comfortable in a fast-paced, ambiguous environment.
Required skills
- Hands-on experience with marketing AI tools and AI-assisted content.
- Familiarity with marketing technology: marketing automation, CRM integration, analytics and attribution.
- Familiarity with digital marketing platforms, marketing automation tools, CMS platforms and web governance.
- Excellent command of written and spoken English.
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Published 4 hours ago
Expires 1 month from now
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Advanced MedTech
Singapour
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