Field Marketing Specialist - Asia

About the role

Jensen Hughes, a global leader in fire engineering, safety, security and risk-based consulting, is looking for a Field Marketing Specialist to support marketing activities across Asia (Korea, Greater China, Singapore and Malaysia). The role works closely with regional leaders, business development teams and technical experts to plan and deliver integrated campaigns that strengthen brand awareness, support client engagement and drive business growth. It sits within a collaborative global marketing team.

Key responsibilities

• Plan, coordinate and deliver end-to-end marketing campaigns and activities across Korea, Greater China, Singapore and Malaysia, adapting plans to regional and cultural differences.
• Work with regional leaders, technical experts and business development specialists to turn regional marketing needs into action plans.
• Support colleagues on projects that cross regions and service lines.
• Develop content and materials with graphic designers, digital marketing managers and internal communications colleagues.
• Use marketing data to identify opportunities and recommend improvements to campaign performance.

Required profile

• Bachelor's degree in Business, Marketing or a related field preferred.
• 6+ years of B2B marketing experience, preferably in the architecture, engineering and construction sector or a related professional services consulting environment.
• Professional working proficiency in Korean, English and Mandarin; full professional or native-level fluency highly preferred.
• Technical writing and marketing copywriting experience (AP style preferred).
• Experience creating and managing social media content for the Asian market (WeChat, Weibo, Naver, LinkedIn, YouTube) and managing digital campaigns, thought leadership, email, speaking opportunities and event support.
• Attention to detail, quality control, copywriting and proofreading skills.
• Strong organisational skills, client focus and ability to handle a fast-paced workload and tight deadlines.

Required skills

• Microsoft Office/365 (Word, Excel, PowerPoint, Copilot) and MS Teams.
• Adobe InDesign, Adobe Express, email marketing platforms and digital asset management tools (e.g. Brandfolder).
• SEO best practices and marketing metrics (a plus); CRM systems such as Dynamics (a plus).

The role can be based in Seoul, Singapore, Malaysia, Auckland, Sydney, Brisbane or Melbourne. Occasional flexibility to work extended hours to accommodate deliverables and time zones may be required.