Digital Marketing Executive - Google Ads

About the role

Fuku is hiring a full-time Digital Marketing Executive focused on Google Ads, based in Tai Seng, Singapore. The role covers planning, executing and optimising SEM campaigns, managing client briefs and reporting performance.

Key responsibilities

• Plan, execute and optimise SEM campaigns, especially Google Ads, according to campaign objectives and performance targets
• Monitor campaign performance, manage budgets and adjust them to improve leads, conversions and results
• Meet clients, understand their business goals and marketing needs, and turn their requirements into practical campaigns and recommendations
• Prepare campaign updates and explain performance, insights and next steps to clients
• Coordinate with internal teams so deliverables are completed on schedule
• Support SEO activities such as keyword research, content optimisation and performance tracking where needed
• Stay up to date with digital advertising trends and platform changes

Required profile

• Diploma or degree in Marketing, Business, Communications or a related field
• Hands-on experience setting up, managing and optimising Google Ads campaigns independently
• Comfortable meeting clients and communicating their requirements and expectations
• Good communication and presentation skills; able to interpret campaign data and give practical recommendations
• Experience in a digital marketing or advertising agency is an advantage but not essential

Required skills

• SEM / Google Ads
• SEO (advantage)