Field Marketing Manager, Singapore
Rogo · Singapour
Job description
About the role
Rogo, an AI platform for investment banks, private equity funds and investment firms, is looking for a Field Marketing Manager in Singapore. The role shapes Rogo's field strategy during a period of rapid growth and innovation, architecting and running high-impact, high-touch events that raise awareness and strengthen the brand across the finance industry, locally and abroad.
Key responsibilities
- Implement a field event strategy covering conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP experiences, dinners, happy hours, partner events, brand activations, product launches and employer branding events.
- Implement a smaller-scale virtual event strategy (webinars, virtual activations and experiences) to complement the field approach.
- Manage event logistics, including vendor sourcing, budgeting, attendee management and on-site execution.
- Run formulaic onsite lead capture and post-event follow-up sequences to maximise ROI.
- Manage an ongoing event budget.
- Work with sales, product and senior stakeholders on major initiatives.
- Report on individual events and the broader field marketing roadmap.
- Maintain brand consistency (appearance, tone, voice and vibe) across events.
Required profile
- 5+ years of field or event marketing experience, ideally in B2B SaaS, institutional finance, FinTech or AI.
- Proven track record of planning and running in-person and virtual events that drive pipeline and brand awareness.
- Project management and organisational skills, able to handle multiple complex programmes at once.
- Comfortable in fast-paced, high-growth environments and in ambiguous situations.
- Autonomous, self-directed and able to switch quickly between reactive event support and end-to-end event creation.
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Published 1 hour ago
Expires 1 month from now
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Rogo
Singapour
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