Senior Executive - Digital Fundraising (Partnership)

About the role

TOUCH Community Services is looking for a Senior Executive to lead digital fundraising activities and help build sustainable online revenue-generating channels that support its community service mission. This is a full-time position.

Key responsibilities

• Develop, run and optimise multi-channel digital fundraising campaigns across social media, email, website and paid advertising to drive engagement and donations
• Build and manage donor journeys for online supporters, covering acquisition, engagement and retention
• Monitor, analyse and report on campaign performance, using data to improve strategies
• Manage the marketing budget so that spending is cost-effective and impactful
• Help set up automation tools and CRM integrations to streamline fundraising
• Keep up with digital marketing trends and best practices
• Support the team's physical fundraising events, including pre-event and day-of operations

Required profile

• Degree in Advertising, Marketing or equivalent
• 2-5 years of experience as a digital marketing strategist or manager, in-house or agency
• Strong analytical and data interpretation skills, able to handle a high volume of work in a fast-paced environment
• Excellent written and verbal communication with internal and external parties

Required skills

• Email marketing and marketing automation tools
• CRM systems such as Adobe and Microsoft 365
• Google Analytics, SEO and paid digital advertising (Google Ads, Meta Ads)

To apply, download the application form and submit it together with an updated resume to the organisation's careers team; only shortlisted candidates will be contacted.