Senior Marketing Manager, AI Go-To-Market, JAPAC

About the role

The Google Cloud Marketing team is looking for a strategic, execution-driven Marketing Manager to shape and lead the regional Artificial Intelligence Go-To-Market (GTM) strategy across Japan and Asia-Pacific (JAPAC). The role bridges global product narratives and regional market realities, defining the marketing mental model for taking AI solutions to market across JAPAC sub-regions. It works with Global Product Marketing, Campaigns Teams, Regional Leadership and Country Marketing teams, and does not require deep technical or engineering expertise.

Key responsibilities

• Define and execute the JAPAC AI GTM framework and marketing narrative across sub-regions, partnering with Sales, Solutions Engineering and Country Marketing Leads to accelerate pipeline growth and agreement velocity.
• Adapt global flagship campaigns to local commercial contexts and build bespoke region-specific programs, events, digital assets and customer advocacy initiatives.
• Serve as the primary regional subject matter expert for AI positioning, translating technical capabilities into business value and equipping field teams with messaging and objection handling.
• Bridge global and in-country teams to design and run high-touch customer engagements such as seminars and roundtables.
• Measure, analyze and optimize campaign ROI, pipeline contribution and market sentiment across priority accounts and segments.

Required profile

• Bachelor's degree or equivalent practical experience.
• 9 years of experience in B2B technology field marketing, solutions marketing or product marketing within the JAPAC region.
• Experience managing cross-functional or cross-team projects.
• Experience working with enterprise AI, generative AI, cloud or SaaS technologies, platforms, products or industries.
• Preferred: proven track record of multi-country marketing initiatives across JAPAC, with a nuanced understanding of localization versus direct translation.
• Preferred: ability to articulate business impact without deep technical expertise, success in a matrixed environment, strong storytelling and written communication skills.