Marketing Communications & PR Manager

About the role

This full-time management position sits under the Director of Marketing Communications and Public Relations at a luxury hotel in Singapore. It covers media relations, digital marketing, strategic partnerships and signature events, while keeping brand consistency and luxury standards. The role also handles guest communications and reputation management, working closely with internal departments, external agencies and luxury brand partners.

Key responsibilities

• Cultivate relationships with media, influencers and industry partners, and coordinate press releases, media kits and brand stories
• Organise media familiarisation trips, press events and journalist site visits
• Plan and run signature events, seasonal activations and promotional campaigns, including VIP experiences, anniversaries and restaurant launches
• Monitor online reviews (Google, TripAdvisor) and manage guest communications and loyalty programme messaging
• Work with Revenue Management, Sales, F&B, Spa and Operations, and brief creative agencies and photographers
• Track campaign performance, media coverage value and marketing KPIs, and prepare monthly reports for leadership
• Support digital marketing: maintain and update websites, develop brochures and collateral, review website and email tracking, and track ROI of online, direct mail and print advertising
• Monitor market trends, competitor activity and guest preferences, and ensure the property is listed on quality internet sites

Required profile

• High school diploma or GED
• 2-year degree in Marketing, Business Administration, Hotel and Restaurant Management or a related major
• Minimum of 4 years' experience in sales and marketing or a related field