Sales Director - Digital Media

About the role

TSL is looking for a seasoned director-level sales professional to lead and scale its commercial growth in Singapore. The role carries end-to-end accountability for revenue across TSL's media platforms, including social, editorial, KOL/influencer solutions and video. You will set commercial direction, build senior client and agency relationships, drive new business and lead a high-performing sales team.

Key responsibilities

• Develop and run sales strategies to meet revenue targets across social media, editorial, KOLs, video and integrated solutions, and own annual revenue forecasting and resource planning.
• Find new growth opportunities and emerging revenue streams, and monitor market trends and competition to refine strategy.
• Identify, qualify, pitch and close new business with direct advertisers and media agencies, and build senior-level relationships with key decision-makers.
• Grow revenue through client retention, upselling and cross-selling, and review clients' advertising strategies and deliverables.
• Nurture agency partnerships to unlock recurring advertising opportunities.
• Lead, coach and manage a sales team, set performance expectations, run regular reviews, mentor junior and mid-level talent and build a leadership pipeline.
• Work with editorial, content, video, talent and operations teams, lead RFP responses, report the sales pipeline and conversion rates to management, and ensure disciplined sales processes and accurate forecasting.

Required profile

• At least 10 years of experience in media, advertising or digital sales with a proven track record of revenue growth.
• Demonstrated experience leading and scaling sales teams, and mentoring junior sales professionals.
• Strong network within the advertising and media agency ecosystem.
• Solid understanding of digital media platforms, content ecosystems and integrated media solutions.
• Strong verbal and written English; entrepreneurial, resilient and decisive under pressure.