Senior Executive – Digital Marketing

About the role

As a Senior Executive in Digital Marketing at SimplyGo, you will help shape and execute integrated marketing communications for our commercial transit products. You will translate business objectives into data‑driven campaigns that boost awareness, adoption and engagement across both digital and offline channels.

Key responsibilities

• Plan and execute integrated marketing campaigns across digital and offline channels to drive product awareness and customer engagement.
• Manage performance‑marketing campaigns on platforms such as Google, Meta and TikTok, optimizing spend and results.
• Create marketing content and customer communications, including social‑media posts, EDMs, website updates and campaign collateral.
• Monitor campaign and digital performance, analyse insights and recommend improvements to enhance ROI.
• Maintain and enhance digital channels, ensuring accurate and engaging website and platform content.
• Collaborate with internal stakeholders, agencies and partners to deliver successful marketing initiatives.

Required profile

• Degree or training in Marketing, Communications, Business, Mass Communications or a related discipline.
• 1‑2 years of experience in marketing communications, digital marketing, campaign management or branding (fresh graduates are welcome).
• Proven experience planning and executing integrated and performance‑marketing campaigns.
• Hands‑on experience with digital advertising platforms such as Google Ads, Meta and TikTok.
• Familiarity with analytics tools like Google Analytics and Firebase, with the ability to turn data into actionable insights.

Required skills

• Google Ads
• Meta Ads
• TikTok Ads
• Google Analytics
• Firebase

What we offer

• Attractive annual compensation package, including an Additional Wage Supplement and Performance Bonus.
• Comprehensive benefits supporting lifestyle and wellbeing.
• Hybrid work options with flexible arrangements.
• Continuous professional growth through training, mentorship and career pathways.
• Wellbeing initiatives designed to keep employees healthy and balanced.