Senior Manager, Brand Design & Creative

About the role

DayOne Data Centers, a Singapore-headquartered global digital infrastructure platform, is looking for a senior creative owner who will define how the brand looks and feels across markets and touchpoints. The role owns visual quality and creative direction across graphic, digital, events, video, photography and physical brand environments.

Key responsibilities

• Own the brand's visual expression across corporate design, digital, social, presentations, events and environmental applications.
• Set creative direction and approve major visual deliverables, raising the standard beyond template checks.
• Act as brand guardian for logo, typography, colour, imagery, layout and consistent application.
• Evolve and maintain identity standards, templates, toolkits and approved asset libraries.
• Direct video, motion and photography from concept and visual treatment through shoot and final review.
• Lead event creative across booths, stages, screens, signage, collateral and digital extensions.
• Shape the physical brand experience at campuses, including visitor centers, briefing spaces, reception, brand walls, wayfinding and storytelling installations.
• Guide website and digital brand expression with digital, content and external partners.
• Brief and manage agencies, designers, photographers, videographers and production partners.
• Help regional teams adapt locally without diluting global standards.

Required profile

• 8-12 years in brand design, visual identity or creative direction.
• Outstanding portfolio across multiple media.
• Strong creative direction and precise feedback to designers and agencies.
• Video and photography direction is essential.
• Experience across digital and experiential environments; physical-space exposure is valuable.
• Able to move from concept to detail and spot weak or incorrect execution.
• International or multi-market experience preferred.