Senior Public Relations Executive

About the role

We are seeking a driven, creative and business‑minded Senior Public Relations Executive to develop and execute communication strategies that drive brand presence and business growth. The role blends media and in‑house experience, influencer relations and a passion for sustainability and community impact.

Key responsibilities

• Develop and execute PR campaigns to generate positive media coverage and strengthen brand reputation.
• Draft, distribute and manage press materials such as releases, Q&As, briefing documents and toolkits.
• Maintain media lists, coordinate pitching, interviews and press events, and monitor daily coverage.
• Build and sustain influencer and advocate relationships, including product seeding and event invitations.
• Collaborate with external partners on community and sustainability activations, tracking and reporting outcomes.
• Support internal communications by preparing presentations, updates and aligning with global teams.

Required profile

• Proven ability to link communication activities with business results.
• Deep understanding of the Singapore media and influencer landscape, preferably with an existing network.
• Experience in both agency and in‑house environments is advantageous.
• Strong leadership and people‑management skills in fast‑paced settings.
• Degree in Business, Communications or related field.

What we offer

• A company that embraces business leadership, non‑traditional career progression and empowers bold thinkers.
• Competitive compensation, growth opportunities and a purpose‑led culture that values real impact.