VP, Design System & Design Operations Lead

About the role

The Experience Design team at UOB TMRW supports the customer experience across digital journeys, bringing together product designers, user researchers, UX content designers, design operations specialists and design system designers. The role is a Design System Lead with responsibility for Design Operations, focused on the development, quality and adoption of the design system across native mobile and web platforms. It also covers the processes that embed design into the organisation, from concept and reviews through delivery, testing and app-store management, and helps shape AI-assisted design and delivery.

Key responsibilities

• Lead the design system's direction and roadmap, translating requests from teams and markets into clear priorities and deciding what to reuse, improve or extend.
• Develop and maintain reusable components, patterns, templates, design tokens and usage guidance, covering visual design, interaction, content, accessibility and error states.
• Partner with engineering teams to keep design libraries and implemented components aligned, and establish governance for contributions, reviews and approvals.
• Embed the design system in everyday work through guidance, examples and training, and coach design system designers.
• Manage design processes from concept through reviews, handover, implementation and testing, and coordinate design quality assurance and app-store activities.
• Help evolve the design system for AI-assisted workflows, including structured, machine-readable design knowledge and component rules, and evaluate AI tools with human review and quality controls.
• Measure adoption, reuse and coverage, and communicate progress and risks to stakeholders.

Required profile

• Proven design system leadership, with significant experience leading and scaling design systems across multiple teams, products or markets.
• Experience designing the system itself, not just administering it, and evidence of measurable improvement in consistency, adoption, accessibility or delivery efficiency.
• Experience in complex organisations, and experience in financial services or another regulated environment is an advantage.

Required skills

• Strong craft in reusable interface design, interaction patterns, component architecture, templates and design tokens.
• Figma libraries, components, variants and variables.
• Design-to-development understanding, including design tokens and component states.
• Design operations experience, including workflows, documentation, tooling, QA and app-store operations.
• Stakeholder management and team leadership, including coaching designers.