Art Director - Social and Digital Content

About the role

Cheil Worldwide, an integrated marketing communications network founded in 1973 with headquarters in Seoul, is looking for an Art Director to lead the development of regional creative concepts and visual direction for social and digital content across RHQ-led campaigns and content initiatives. The role suits a strong visual storyteller who can turn strategic objectives into compelling social-first and digital visual communications across multiple platforms, while also setting regional master visuals, design principles and creative guidelines.

Key responsibilities

• Develop regional master concepts and visual direction for RHQ-led campaigns and content initiatives.
• Establish master visuals, design principles and creative guidelines adaptable across social platforms, formats and regional markets.
• Provide creative briefs, visual references and production direction to the Production Center.
• Ensure regional creative consistency and review key visual deliverables against platform specifications and creative best practices.
• Manage projects independently from concept to production, and collaborate with copywriters, creative and digital teams on integrated campaign solutions.

Required profile

• Minimum 5 years of experience in art direction, creative development, digital advertising or a related field, with a strong creative portfolio.
• Strong experience in social and digital content, with a good understanding of social-first and mobile-first creative and platform formats.
• Ability to develop visual systems adaptable across markets, platforms and formats.
• Good communication and presentation skills, able to give clear creative direction to regional and production teams.

Required skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Knowledge of motion and video design tools such as After Effects or Premiere Pro is an advantage.