Assistant Marketing Manager

About the role

Corporate Travel Management (CTM) is a global provider of travel solutions for corporate, events, leisure, loyalty and wholesale travel, headquartered in Australia with its Asia head office in Hong Kong. The Assistant Marketing Manager supports CTM's regional marketing strategy and works closely with the Marketing Manager, Asia and local business leaders. The role coordinates marketing activities, executes campaigns and ensures a consistent brand presence across Singapore and the wider Asia region. It suits someone who enjoys a hands-on, fast-paced environment and can manage multiple priorities.

Key responsibilities

• Help develop and execute Singapore's annual marketing plan and budget, and conduct market research on the travel landscape in Singapore
• Support data collection and reporting, including audience analytics, surveys and feedback channels
• Coordinate CTM's participation in industry events, including logistics, booth preparation and communications, and support partnership initiatives with airlines, hotels and suppliers
• Support digital channels such as website, social media, email marketing and digital advertising, including content creation, scheduling and monitoring of social media trends and competitor activity
• Draft and distribute internal and external communications, and coordinate with media and PR agencies
• Ensure brand consistency across marketing materials, presentations and proposals, and provide copywriting, editing and basic design support
• Assist with industry award submissions, and occasionally travel regionally or internationally

Required profile

• Degree in Marketing, Communications, Business or a related field
• Minimum 5 years of marketing experience, preferably in B2B or services-based environments
• Strong command of written and spoken English; Chinese is an advantage
• Travel industry experience is beneficial but not essential

Required skills

• Hands-on experience with digital marketing platforms such as WordPress CMS, marketing automation tools (e.g. Marketo or similar), social media tools and analytics platforms
• Ability to coordinate campaigns, events and multi-stakeholder projects
• Strong written and verbal communication skills and ability to work independently