Business Development Executive

About the role

The Business Development Executive will drive growth by identifying new client opportunities and managing existing distributor relationships within the food manufacturing sector. This role focuses on both retail and foodservice (HORECA) channels, supporting the company’s sales targets and market expansion.

Key responsibilities

• Identify potential clients and initiate contact to explore new business opportunities.
• Assist in developing and executing sales strategies to achieve company growth targets.
• Achieve sales objectives in assigned markets.
• Actively manage distributors on plans and executions.
• Handle sales to retailers and foodservice (HORECA) customers.
• Manage advertising and promotion budget, pricing, incentives, and claims.
• Develop strong plans to meet business objectives.
• Manage forecasts, orders, and resolve customer and market issues.
• Conduct thorough market research to identify trends and new opportunities within the food manufacturing industry.

Required profile

• Minimum 1‑2 years of direct sales experience in HORECA.
• Self‑motivated, proactive, and results‑oriented.
• Ability to liaise with Mandarin‑speaking clients.

Required skills

• Social Media platforms