Head of SEO & Content

About the role

We are seeking a strategic architect to lead our SEO and content functions. As Head of SEO & Content, you will design and own the playbook that unifies search, editorial, design, and technical teams, driving scalable organic growth and measurable revenue outcomes.

Key responsibilities

• Build, scale, and maintain a comprehensive SEO and content strategy, including SOPs, templates, and standards.
• Design site architecture, topic clusters, and internal linking roadmaps to maximize visibility and user experience.
• Eliminate silos by aligning SEO, editorial, design, and development around a single growth strategy.
• Mentor and develop the SEO and content teams, establishing clear roles and collaborative workflows.
• Partner with leadership to set OKRs, track performance, and remove blockers.
• Define success metrics, drive traffic, rankings, and high‑quality lead conversions.
• Implement systemized quality control and transform data into actionable insights for content refreshes and technical fixes.

Required profile

• Bachelor’s degree in Mass Communications, Marketing, Journalism or a related field.
• 5+ years of strategic SEO and content marketing experience with proven traffic and conversion growth.
• Minimum 3 years of experience managing and scaling high‑performing organic growth teams.
• Strong cross‑functional collaboration with technical, design, and product teams.
• Data‑driven mindset with a focus on measurable outcomes.

Required skills

• Advanced proficiency with enterprise SEO tools such as Ahrefs, Semrush, Screaming Frog.
• Expert use of Google Analytics and Google Search Console.
• Experience with modern Content Management Systems (CMS).