Junior Campaign Executive

About the role

AKA is an integrated communications agency in Singapore that creates creative campaigns for clients locally, regionally and globally. As a Junior Campaign Executive, you will orchestrate integrated campaigns from idea to execution across social, digital, experiential and content platforms, acting as a bridge between client management, creative execution and social media strategy. You will own end-to-end campaign delivery on owned and earned channels, while also taking care of standard account management functions.

Key responsibilities

• Craft: turn brand objectives into social media and digital campaign strategies, stay up to date with platform changes and algorithms, and oversee content management on TikTok, Instagram and emerging platforms
• Ideation: contribute proactively to social strategy and campaign planning, lead brainstorming sessions and work with creative and production teams on social-first concepts
• Project ownership: manage full campaign lifecycles on time and within budget, keeping timelines, resources and feedback in order, and coordinating clients with internal teams
• Team development: guide and support junior team members such as Content Creators, and apply feedback with a growth mindset
• Client engagement: act as day-to-day lead for client communications, advise clients on social media best practices and guide them through campaign concepts
• Business impact: monitor campaign performance, give clients actionable insights and optimisation recommendations, and identify opportunities for account growth

Required profile

• Fresh graduates are welcome, ideally with relevant internship experience in social media, digital marketing, advertising, account management or campaign execution
• Good communication and interpersonal skills, able to support client and stakeholder interactions
• Strong organisational skills to manage multiple campaign deliverables, timelines and priorities
• Proactive, adaptable and eager to learn in a fast-paced environment; takes feedback positively

Required skills

• Understanding of social media platforms such as TikTok and Instagram
• Interest in digital trends, content and online culture
• Interest in social media strategy and digital storytelling