Marketing Executive - Google Ads

About the role

Fuku is hiring a full-time Marketing Executive focused on Google Ads in Singapore. The role centres on planning, executing and optimising SEM campaigns, managing client expectations and supporting SEO activities.

Key responsibilities

• Plan, execute and optimise SEM campaigns, especially Google Ads, according to campaign objectives and performance targets.
• Monitor campaign performance, manage budgets and adjust them to improve leads, conversions and results.
• Meet clients, understand their business goals and marketing needs, and turn their requirements into practical campaigns and recommendations.
• Prepare campaign updates and explain performance, insights and next steps to clients.
• Work with internal teams to coordinate campaign execution and meet deadlines.
• Support SEO activities such as keyword research, content optimisation and performance tracking where required.
• Stay up to date with digital advertising trends and platform changes.

Required profile

• Diploma or degree in Marketing, Business, Communications or a related field.
• Hands-on experience in SEM / Google Ads; ability to set up, manage and optimise campaigns independently.
• Comfortable meeting clients and communicating their needs clearly.
• Good communication and presentation skills, and the ability to interpret campaign data and give practical recommendations.
• Experience in a digital marketing or advertising agency is an advantage but not essential.

Required skills

• SEM / Google Ads management and optimisation
• SEO knowledge is an advantage