Product Associate – AI & Content Innovation

About the role

Tatler Asia is seeking a curious, hands‑on Product Associate to join its regional Product & Technology team. The role sits at the intersection of product, content and artificial intelligence, helping to enhance newsletter operations and build AI‑driven content capabilities across multiple markets.

Key responsibilities

• Collaborate with sales, editorial and content teams to define product requirements and translate them into clear briefs for engineers.
• Test new features, identify bugs, and participate in sprint grooming to prioritize development work.
• Apply data‑driven analysis to product decisions using engagement metrics and performance data.
• Manage newsletter production across regions, ensuring consistent quality and timely delivery.
• Support content distribution on social media, adapting formats and messaging for each platform.
• Conceptualise, build and maintain a fully automated AI news vertical, writing and iterating prompts to improve AI‑generated content.
• Stay up‑to‑date with AI tools and platforms, surfacing integration opportunities for existing workflows.

Required profile

• 3‑5 years of experience in digital media, publishing or technology.
• Strong writing ability with adaptable tone for different audiences.
• Hands‑on experience using AI tools beyond chat to deliver content for web, text, image or video channels.
• Familiarity with prompt engineering concepts and agentic workflow tools.

Required skills

• AI tools
• Prompt engineering
• Agentic workflow tools
• AI coding assistants
• Social media platforms