Senior Art Director – Beauty & FMCG

About the role

Publicis Groupe's Singapore creative hub, Publicis Communications, is looking for a Senior Art Director with an uncommon perspective: deep FMCG knowledge combined with an eye shaped by fashion, pop culture and global beauty trends. The role elevates how major beauty brands appear across every touchpoint, working with the Creative Director team on briefs spanning social, communications, film, digital and retail, with work that travels across Asia to Australia.

Key responsibilities

• Elevate beauty beyond category codes, bringing the aesthetic of fashion, editorial and pop culture into commercial work
• Own the editing and typographic approach, using AI tools, unconventional typography and new colour treatment and retouching methods
• Direct photographers and visual talent with precise briefs on mood, light and composition
• Ideate and execute original creative concepts, lead brainstorming and defend creative choices
• Own projects from concept to completion, coordinating photographers, retouchers and production partners
• Collaborate with account management and planning teams to deliver culturally relevant work

Required profile

• 6-10 years of experience with a portfolio showing work at scale in FMCG, beauty, skincare, haircare, personal care, fashion or similar
• Experience or deep study of magazine editorial, fashion brands and pop culture platforms
• Understanding of how beauty trends originate and spread, including C-beauty and K-beauty, and of Southeast Asian, Chinese, Indian and Australian markets
• Ability to think across social, out-of-home, retail and packaging channels
• Willingness to travel to shoots and post sessions

Required skills

• Mastery of design software such as Figma, Adobe CC or Blender
• Familiarity with AI tools as creative augmentation
• Strong grasp of social media platforms and content performance
• Ability to work under pressure, manage multiple projects and coordinate with vendors