Strategic Content & Event Marketer

About the role

Fuku is looking for a Strategic Content & Event Marketer in Singapore. The role combines brand marketing, social media content and event promotion, working with internal teams to keep messaging consistent and campaigns effective.

Key responsibilities

• Develop and execute marketing strategies that strengthen brand positioning, market presence and public awareness.
• Plan and manage content on social media platforms such as Instagram, TikTok and Facebook, and generate creative content ideas and campaigns.
• Create promotional strategies for upcoming events and produce event content such as promotional videos, behind-the-scenes coverage, highlights and campaign materials.
• Identify new marketing opportunities and social media trends to expand the audience.
• Manage end-to-end content production, including photography, videography, video editing, copywriting and publishing.
• Monitor campaign performance, analyse results and improve promotional strategies.
• Work closely with internal teams to ensure consistent brand messaging and effective event promotion.

Required profile

• Proven experience in digital marketing, content marketing, social media management or event marketing.
• Strong understanding of brand positioning, content strategy and audience engagement.
• Creative thinker able to develop fresh, engaging marketing ideas.
• Able to plan and run campaigns independently from concept to completion.
• Experience promoting events, campaigns or business activities is an advantage.
• Good communication, organisational and project management skills; proactive, independent and results-driven.

Required skills

• Social media content creation, photography, videography and video editing.
• Good understanding of social media platforms, digital trends and marketing strategies.