Regional Marketing Manager

About the role

We are seeking a commercially driven Regional Marketing Manager to own and execute the go‑to‑market strategy for our core product portfolio across the region. Reporting to the Global Head of Product Marketing and working closely with the regional Commercial Leader, you will act as the primary bridge between Sales and Marketing to ensure effective product launches and revenue growth.

Key responsibilities

• Define and own the regional marketing strategy, setting measurable goals aligned with pipeline, revenue, retention and adoption targets.
• Track ROI of campaigns and optimise spend based on performance data.
• Collaborate with regional sales leadership to identify right‑to‑win opportunities, target markets and segment priorities.
• Translate global product launches (e.g., Passport) into region‑specific campaigns, adapting messaging for local industries and personas.
• Provide competitive positioning, local market intelligence and support deal progression with targeted collateral.
• Use data, insights and product knowledge to influence marketing focus and challenge assumptions constructively.
• Assist the Head of Product Marketing in the go‑to‑market process for new AI‑powered platforms and automation solutions.

Required profile

• Commercially minded marketer with a proven track record of driving new client acquisition and revenue growth.
• Experience working in a matrix environment, partnering closely with sales and product teams.
• Data‑driven decision maker comfortable measuring and reporting on campaign performance.
• Ability to balance global brand consistency with local market nuance.

Required skills