Senior SEO Specialist – Digital Marketing Agency

About the role

We are seeking a hands‑on Senior SEO Specialist to own and drive SEO and Generative Engine Optimisation (GEO) strategies for our client portfolio. You will work independently, diagnosing performance issues, turning data into clear priorities, and seeing technical recommendations through to implementation and validation.

Key responsibilities

• Develop and own SEO and GEO roadmaps, KPIs, and strategies for assigned accounts.
• Increase organic traffic, rankings, visibility, leads and conversions.
• Conduct technical SEO audits, manage issues from diagnosis to fix validation.
• Monitor performance, spot risks early and propose mitigation plans.
• Translate technical findings into clear recommendations for clients and internal teams.
• Coach team members and lead practical knowledge‑sharing sessions.
• Collaborate with content, paid media, social and account management teams.

Required profile

• Proven experience managing SEO campaigns and client accounts independently.
• Strong technical SEO audit and problem‑solving capabilities.
• Ability to convert data and audit findings into prioritized, actionable fixes.
• Understanding of GEO, AI‑powered search and evolving search behaviour.
• Excellent communication with both technical and non‑technical stakeholders.
• Proactive, accountable and comfortable owning measurable outcomes.

Required skills

• SEO
• Generative Engine Optimisation (GEO)
• AI‑powered search

What we offer

• Ownership of strategies from planning through measurable results.
• Work on technically challenging client accounts.
• Hands‑on experience in GEO and AI search.
• Growth as a technical specialist and team mentor.