Executive, Digital Marketing

About the role

Foundation Healthcare, one of the largest multi-specialty private specialist groups in Singapore, is looking for an Executive, Digital Marketing. The role covers social media management, content creation and copywriting, and marketing support for the company's events.

Key responsibilities

• Manage and oversee social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn), including scheduling posts, responding to comments and messages, and monitoring engagement metrics.
• Plan, shoot and edit short-form videos, Reels and TikTok videos.
• Analyse social media performance data and report on key metrics, insights and recommendations.
• Develop integrated digital content and creative assets, from ideation and campaign messaging to captions and short-form video concepts.
• Draft copy for social media captions, promotional materials and marketing communications, write SEO-friendly copy, and assist in proofreading website content.
• Translate stakeholder requirements into creative briefs and give design direction and feedback to designers.
• Assist in planning and running company events such as conferences, workshops and networking sessions, and support photography and videography.

Required profile

• Diploma or degree in Marketing, Communications, Business, Media or a related discipline.
• 1-2 years of experience in social media management, content creation, digital marketing or communications.
• Good eye for aesthetics and solid understanding of design principles, layout, typography, colour and visual composition.
• Strong written and verbal communication skills.
• Detail-oriented, able to manage multiple projects and deadlines, and able to work independently or in a team.

Required skills

• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
• Familiarity with design tools (Canva, CapCut, Adobe Creative Suite) is a plus.
• Up to date with social media trends and familiar with TikTok, Instagram, Facebook, YouTube and LinkedIn.
• Experience with multimedia (photography, illustration, video, audio) is advantageous.