Field Marketing Manager, Singapore
Event Marketer · Singapour
Job description
About the role
Rogo, an AI platform for investment banks, private equity funds and investment firms, is looking for a Field Marketing Manager in Singapore. The role shapes Rogo's field strategy during a period of rapid growth, architecting and running high-impact, high-touch events that raise awareness and strengthen the brand across the finance industry, both domestically and abroad.
Key responsibilities
- Implement an event strategy anchored in field events such as conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP experiences, dinners, happy hours, partner events, brand activations, product launches and employer branding events.
- Implement a smaller-scale virtual event strategy (webinars, virtual activations and experiences) to complement the field approach.
- Manage event logistics, including vendor sourcing, budgeting, attendee management and on-site execution.
- Run formulaic onsite lead capture and post-event follow-up sequences to maximise ROI and ensure consistency.
- Manage an ongoing event budget.
- Work cross-functionally with sales, product and senior stakeholders on major initiatives.
- Own and report outcomes on individual events and the broader field marketing roadmap.
- Maintain brand consistency (appearance, tone, voice and vibe) across events.
Required profile
- 5+ years of field marketing or event marketing experience, ideally in B2B SaaS, institutional finance, FinTech or AI.
- Proven track record of planning and executing in-person and virtual events that drive pipeline and brand awareness.
- Strong project management and organisational skills, able to manage multiple complex programmes at once.
- Able to switch quickly between reactive placements of executives in existing events and proactive, end-to-end event creation over months.
- Thrives in fast-paced, high-growth environments and adapts to ambiguity; autonomous, collaborative and curious about AI, technology and finance.
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Published 11 hours ago
Expires 1 month from now
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Event Marketer
Singapour
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