Manager, Public Relations & Client Services

About the role

This role is a Manager position covering client management and communications content for a portfolio of clients across consumer (B2C), government/public sector, corporate and technology sectors. It sits in Singapore and involves leading client accounts, overseeing communications materials and media relations, mentoring junior staff and supporting new business.

Key responsibilities

• Manage a portfolio of clients across consumer, government, corporate and technology sectors, acting as the primary day-to-day contact and ensuring consistent service delivery.
• Lead client and internal WIP meetings, managing deliverables, timelines, budgets and account profitability; escalate risks, scope changes and reputation issues.
• Identify opportunities to strengthen client relationships and grow existing accounts.
• Oversee communications materials such as press releases, media pitches, key messages, thought leadership, social and digital content, and ensure accuracy and alignment with client, brand and regulatory requirements.
• Manage media engagement, journalist relationships, story development, pitching and editorial coverage.
• Run influencer/KOL programmes, from identification and briefing to content approval and performance reporting.
• Use AI and digital tools responsibly to support research, content development and workflow.
• Mentor junior team members and collaborate with creative, digital and regional teams on integrated communications programmes.
• Conduct client, industry, market and competitor research, maintain relationships with media, influencers and partners, and coordinate third-party suppliers.
• Support new business through research, prospect profiling, competitor intelligence, pitch development, proposals and presentations, and identify organic growth opportunities.

Required profile

• 5 to 7 years of PR and communications experience, ideally in an agency or consultancy.
• Experience with government or public-sector clients, preferably in Singapore.
• Strong understanding of the Singapore media, social and influencer landscape.
• Experience delivering integrated campaigns across PR, social, digital and influencer channels, and managing consumer and/or corporate/technology programmes.
• Experience in business development, pitches, proposals and organic client growth, and in regional or multi-market programmes.
• Experience in corporate reputation and thought leadership campaigns, and with government-linked or regulated industries is preferred.
• Currently based in Singapore; Singaporean or PR preferred.

Required skills

• Excellent writing, storytelling and presentation skills.
• Strong client servicing, account management and stakeholder engagement.
• Project management, organisation and team collaboration.
• Familiarity with analytics, social listening and reporting platforms is an advantage.