Marketing Manager APAC

About the role

Flexport is hiring a Marketing Manager APAC to become the first dedicated owner of brand awareness, thought leadership and media/PR in the region. The role builds APAC's presence from the ground up, acting as a generalist across content, events and media, working closely with global marketing and regional business teams.

Key responsibilities

• Develop and run an integrated, multi-channel APAC marketing strategy covering events, media/PR and content, aligned with global brand goals and regional growth priorities.
• Plan and run APAC event presence at industry conferences, partner events and client gatherings, handling logistics, messaging and follow-up.
• Own the regional webinar and event programme, driving targeted attendee engagement with global and regional stakeholders.
• Define APAC's media and PR strategy: press relationships, paid media channels and country-by-country distribution plans.
• Produce regional content such as articles, social campaigns and sales enablement assets for South East Asia, Greater China, the Indian Subcontinent and Oceania.
• Evaluate and manage external partners such as PR agencies, event vendors and media outlets.
• Identify and test advertising and sponsorship opportunities, and use marketing automation and CRM to build landing pages, manage leads and measure performance.

Required profile

• Experience running B2B content, field or demand-generation marketing in a fast-moving, multi-market environment.
• Working knowledge of media and PR, including defining press targets and distribution strategy.
• Exposure to more than one APAC market and a generalist mindset able to switch between content, events and media.
• Excellent spoken and written English; additional APAC languages are a plus.
• Strong stakeholder management with regional GMs, global teams, sales leaders and external vendors.

Required skills

• Salesforce and Pardot (or HubSpot/Marketo), including lead scoring, nurturing and funnel optimisation.
• Excel/Google Sheets, dashboard building and campaign analytics.