Product Strategy

About the role

The Product Strategy role supports the Head of Product Strategy & Innovation in shaping and advancing the future product agenda. It provides the analysis, insights and coordination needed to identify market opportunities and strategic growth priorities, and help turn them into portfolio choices, product roadmaps and actionable recommendations. The role works across Product, Pricing, Distribution, Marketing and other functions so that product decisions are grounded in customer insight, market competitiveness and long-term business value.

Key responsibilities

• Support the Head of Product Strategy & Innovation in developing and maintaining the product strategy, aligned with business priorities, customer needs and market opportunities.
• Conduct structured market, competitor and industry analysis to find emerging needs, behavioural shifts, underserved segments and growth opportunities.
• Develop insights and strategic options for product, proposition and portfolio decisions across Protection, Health, Savings, Wealth and Retirement.
• Support product innovation, from opportunity sizing and concept development through to proposition assessment and business case preparation.
• Work with Product Management, Pricing, Distribution, Marketing and others to turn strategic priorities into product roadmaps and executable initiatives.
• Monitor portfolio performance, market competitiveness and key external developments, highlighting implications and recommended actions.
• Coordinate research initiatives and cross-functional workstreams, keeping milestones, deliverables and stakeholder alignment clear.
• Support annual business planning, product calendar and long-term portfolio planning.
• Prepare strategic recommendations, management papers and presentations for senior leadership and governance forums.
• Maintain market intelligence and strategic materials for timely decision-making.

Required profile

• 5-10 years of experience in Life Insurance, Financial Services, Management Consulting, Product Management or Business Strategy.
• Experience in Product Strategy, Product Management, Corporate Strategy, Customer Strategy, Innovation or Business Development roles.
• Good understanding of life insurance products across Protection, Health, Savings, Wealth and Retirement.
• Hands-on experience in market research, customer insight analysis, competitor benchmarking and business opportunity assessment.
• Ability to structure analysis, build business cases and present complex information clearly to executives.
• Strong analytical, problem-solving and commercial evaluation skills, with attention to detail.
• Ability to manage multiple workstreams and collaborate with cross-functional stakeholders.
• Strong written and verbal communication, able to simplify complex issues for senior stakeholders.

Preferred: exposure to design thinking, behavioural insights or customer-centric product development; experience supporting strategic projects, transformation initiatives or senior management decisions; regional or multinational insurance experience; experience preparing materials for senior management, executive committees or governance forums.