Public Relations and Social Content Marketing Manager

About the role

We are seeking a Public Relations and Social Content Marketing Manager to lead our organic social media presence, paid campaigns, and search engine activities. The role combines PR, content creation, and digital marketing to boost brand visibility and audience engagement.

Key responsibilities

• Manage daily execution of organic posts and paid social campaigns on Facebook, Instagram, YouTube, and TikTok.
• Oversee and optimise search engine activities, including Google SEO and SEM.
• Drive user re‑engagement through newsletters, display retargeting and social retargeting.
• Monitor performance, adjust bids and budgets, and report to improve campaign ROI.
• Roll out brand initiatives that support overall brand strategy across digital channels.

Required profile

• 2‑3 years of experience in public relations, social content or digital marketing; fresh graduates may also apply.
• Strong copywriting ability and proven success in campaign generation or optimisation.
• Excellent analytical mindset with a passion for experimentation.
• Resourceful, personable, and able to thrive in a fast‑paced, collaborative environment.

Required skills

• SEO
• SEM
• Social Media management
• Content Marketing
• Google Analytics
• WordPress (CMS)
• Marketing Automation tools
• CRM platforms