Senior Account Manager

About the role

VML Singapore, part of WPP, is looking for a Senior Account Manager to establish, maintain and grow strong external client relationships. The role covers medium to large accounts or several accounts, acting as a cross-functional and pan-geographic team leader who ensures world-class work. It is a hybrid arrangement, with teams in the office on average four days a week.

Key responsibilities

• Work with Business Leads to turn client vision and needs into business requirements, coordinate with strategy, creative and project teams on deliverables and manage client expectations.
• Identify and qualify new revenue opportunities within assigned accounts, and proactively engage clients as a trusted digital advisor.
• Build day-to-day working relationships with internal capabilities and collaborate with project teams to define scope and ensure service quality.
• Develop and deliver client-facing proposals and presentations for new business initiatives.
• Manage execution within timelines and handle invoicing according to contractual terms.
• Use knowledge of digital trends, technologies, business performance analysis and user-centered design to recommend innovative solutions.
• Act as a steward between client and agency, balancing client needs with prudent use of resources (working with the Ops team).
• Identify potential client or revenue issues and advise the company's designated contact.

Required profile

• Bachelor's degree or equivalent in a related field.
• Minimum 5 years of relevant experience in digital marketing communications with local and international clients.
• Demonstrated track record of client relationship development and service.
• Experience in the hospitality industry and/or programmatic/media agencies preferred.
• Proactive, self-starter and excellent verbal and written communicator.

Required skills

• Strong relationship, organizational and project management skills; able to escalate concerns appropriately.
• Ability to create coherent, persuasive presentations with Word, Excel, Outlook and PowerPoint.
• Basic working knowledge of Google Analytics.
• Strong interest in technology or digital marketing; familiarity with e-commerce and online advertising is a plus.