Senior Channel Marketing Executive

About the role

Legal & General (L&G) is looking for a commercially curious and collaborative marketer to join its growing APAC Asset Management business. You will support marketing activity across Institutional and Wholesale client channels, helping deliver campaigns, content, client communications and market engagement initiatives across Asia-Pacific. The role sits in a lean regional team and works with stakeholders across Asia and the UK.

Key responsibilities

• Support APAC marketing plans across Institutional and Wholesale channels
• Coordinate campaign delivery across content, digital, email, events and social channels
• Adapt global marketing campaigns and content for APAC audiences
• Support client communications and engagement initiatives across regional markets
• Manage campaign timelines, approvals and stakeholder inputs
• Track campaign performance and prepare insight reports
• Coordinate suppliers, compliance approvals and operational processes
• Ensure marketing activity aligns with brand, regulatory and governance requirements

Required profile

• 5-8 years' marketing experience within asset management, financial services or another regulated environment
• Experience supporting or delivering integrated marketing campaigns across multiple channels
• Knowledge of APAC investment markets and Institutional or Wholesale audiences
• Fluency in English and Chinese, written and spoken

Required skills

• Strong stakeholder management and relationship-building skills
• Excellent organisational skills and attention to detail
• Ability to manage multiple projects and priorities independently
• Strong written and verbal communication skills

What we offer

• Annual performance-related bonus plan and share schemes
• Life assurance
• Healthcare and dental plan
• 20 days holiday
• Flexible working options, including part-time and job shares, where possible