Senior Marketing Consultant (Strategy)

About the role

The Enterprise Strategy Division's Strategy Enablement Team is hiring a Senior Marketing Consultant in Singapore to support the development of dealer-specific Growth Plans that drive growth in machines, technology and aftermarket services. The role works closely with Caterpillar and dealer teams through deep data analysis, identifies priority segments, problem statements, root causes and potential solutions, and builds a detailed execution plan. It is focused mainly on the Asia Pacific region and supports the Customer Solutions Growth region.

Key responsibilities

• Support multi-year strategic and tactical execution plans focused on business growth.
• Support business analysis to uncover unique customer needs and business drivers.
• Support the execution of dealer growth projects with internal partners and the dealer network.
• Identify potential roadblocks across the organization and work across teams to enable progress.
• Support workshops, report-out materials, presentation updates and task monitoring to project milestones.
• Coordinate and facilitate virtual and face-to-face workshops, collect the voice of business and take notes.

Required profile

• Proven experience working with Caterpillar dealers across industry sales, operations, marketing, strategy or related functions.
• Strong understanding and practical use of AI technologies and tools to drive business insights.
• Experience using Power BI, data visualization tools and analytics platforms to generate actionable insights.
• Strong Microsoft Office skills, especially Excel and PowerPoint, for data analysis and presentations.
• Ability to interpret complex data and support strategic decisions.

What we offer

• Workshop-style benefits including paid annual leave, flexi leave and medical and insurance coverage (prorated by hire date).
• Potential for a variable bonus.
• Work visa sponsorship available for eligible applicants.
• Onsite five days a week, with expected regional travel of 20-30%; location is Jurong, Singapore.