Brand Openings Manager – PME Brands (MEA/APAC)

About the role

As a Brand Openings Manager for PME Brands in the MEA/APAC region, you will lead and support new hotel openings and conversions across Asia, ensuring each project meets Accor’s brand standards from validation through launch. You will work closely with cross‑functional teams to deliver seamless, on‑brand experiences that strengthen the brand’s identity and guest experience.

Key responsibilities

• Lead and support new hotel openings and conversions across Asia, overseeing the process from validation to launch.
• Collaborate with Brand, Development, Design & Technical Services, Marketing, and Operations teams to ensure on‑brand openings.
• Act as a brand guardian, driving consistency in brand identity, guest experience, and positioning across all openings.
• Monitor pipeline growth, track project progress, and provide insights on performance, market opportunities, and process improvements.

Required profile

• Minimum 5 years of experience in Brand Management, Marketing, or Communications, preferably within hospitality or a global organization.
• Strong project management skills with the ability to handle multiple priorities in fast‑paced openings or conversions.
• Excellent communication and stakeholder management abilities, capable of influencing and collaborating across all levels.
• Strategic and creative mindset with solid understanding of brand positioning, customer experience, and market trends.

Required skills

• Proficiency in Microsoft PowerPoint
• Proficiency in Microsoft Excel

What we offer

• Opportunity to work for a global hospitality leader committed to innovation and excellence.
• Impactful projects shaping customer experiences across a multicultural environment.
• Commitment to diversity and inclusion, with growth opportunities worldwide.