Director, Corporate Communications APJ

About the role

Veeam, a data and AI trust company headquartered in Seattle with offices in more than 30 countries, is looking for an experienced communications leader to shape, build and protect its reputation across Asia Pacific and Japan (APJ). The Director owns the APJ communications strategy, advises regional executives and leads integrated public relations, analyst engagement and executive communications. The role is based in Asia, with a preference for Singapore, requires some international travel and sits within a global, regional and local team.

Key responsibilities

• Spearhead the APJ communications strategy and adapt messaging for the company's brand awareness and reference program
• Oversee influencer activities, thought leadership and analyst relations, and manage a network of PR agencies against KPIs
• Provide regional reputation, media, stakeholder and competitive intelligence, and surface regional narratives for global corporate storytelling
• Drive the positioning program for regional executives, including storylines and opinion angles
• Manage the budget, forecast and plan PR spend aligned to sales and marketing plans, and run the regional spokesperson development program
• Develop external messaging on Veeam's technology and solutions, and liaise with the partner ecosystem
• Support the customer reference program, the region's all-hands event, and high-stakes projects such as M&A, crisis and issues management

Required profile

• Minimum of 10 years in communications (agency and in-house) or marketing communications, ideally in a B2B industry in the APJ region
• Deep experience in B2B enterprise technology, cybersecurity, data, cloud or software
• Proven success building communications strategies that advance reputation and business priorities
• Experience advising senior executives and leading employees, agencies and cross-functional teams in a global matrix
• Ability to travel internationally and exceptional written and spoken English

Required skills

• Earned media, thought leadership, executive communications and issues management, with exposure to analyst relations
• Budget management, agency performance and measurement frameworks
• Influencer marketing, paid media strategy, social media and customer success storytelling
• Application of AI and communications technology to improve insight and content workflows

What we offer

• 15 to 21 annual vacation days, plus 4 global VeeaMe Days and 24 paid volunteer hours
• Private medical, dental, life and accident insurance for employees and dependents
• Wellbeing allowance and learning opportunities through LinkedIn Learning, O'Reilly, mentoring and workshops