Intern, eCommerce (SEO / CRO)

About the role

Marina Bay Sands offers an eCommerce internship focused on SEO and conversion rate optimisation. It goes beyond a typical marketing role by giving hands-on exposure to driving traffic while improving user experience and revenue outcomes. You will work on real business challenges, run experiments that affect live campaigns and receive close mentorship from experienced practitioners.

Key responsibilities

• SEO: identify high-impact keyword opportunities aligned to user intent and business goals
• Optimise web pages (meta data, content, internal linking) to improve organic rankings and visibility
• Analyse performance with tools such as Google Analytics and Search Console
• Support content creation and optimisation within the CMS, aligned with brand tone and SEO best practices
• Monitor trends, competitors and search landscape changes
• CRO: analyse user behaviour and identify friction points across the website journey
• Design and run A/B tests on landing pages, booking funnel and CTAs, then turn results into data-driven recommendations
• Improve user experience to raise engagement and conversion rates
• Work with designers and developers to implement optimisation ideas

Required profile

• Currently pursuing a degree in Marketing, Business, Information Systems or a related field
• No experience required; training is provided
• Full-time commitment from Monday to Friday throughout the internship
• Strong interest in digital marketing, SEO or data analytics
• Analytical mindset, attention to detail, self-starter attitude and collaborative skills