International Graduate Program - Automotive Marketing Engineer

About the role

Infineon, a global semiconductor solutions company, is offering an International Graduate Program (IGP) for an Automotive Marketing Engineer. The program lasts over 18 months and includes at least three assignments across three different departments, including one abroad. It gives you a deep understanding of the company and yourself through varied work.

The role covers automotive applications and product lines, with a focus on the Asia Pacific region. The program elements listed are subject to confirmation: Automotive Marketing in Singapore, Strategy Merger & Acquisitions in Singapore, and Product Marketing in Munich.

Key responsibilities

• Product management: be responsible for automotive applications and product lines
• Market strategy: understand automotive application requirements in Asia Pacific to align with Infineon's global Go-To-Market strategy and drive it regionally
• Stakeholder management: communicate and align with different functions and product lines
• Market intelligence: learn current and future automotive market trends
• Pricing strategy: develop and evaluate pricing strategies and structures for the Asia Pacific region
• Brand management: design, develop and implement communication programs using media such as print, broadcast, digital, events and sales promotions

Required profile

• Bachelor's or Master's degree in Electronic Engineering
• Less than 3 years of work experience; entry-level candidates interested in engineering are welcome to apply
• Fluent spoken and written English

Required skills

• Analytical thinking and strong data skills to build a regional strategy
• Clear, concise communication to support Field Application Engineers and Account Managers with product-based Go-To-Market materials
• Proactive, self-motivated attitude and adaptability in an agile environment
• Team collaboration