Marketing Intern (6 Months)

About the role

Universal Music Group (UMG), the world's leading music company, is looking for a 6-month Marketing Intern based in Singapore, from January 2027 to June 2027. The intern works on promotion activities, social media, media relations and digital content for artists and campaigns.

Key responsibilities

• Plan and run promotion activities and strategy independently, including simple album parties with media partners, on-ground activations such as fan parties, album pre-orders and media press kits
• Plan and run media contests and social media prize giveaways and prize allocation on Facebook, Instagram, Twitter and TikTok
• Assist with events, concerts and promo tours
• Create social media content such as Instagram posts, stories and TikTok content
• Work with the Digital team to grow ECRM by creating EDM content, copy and creative
• Produce online and offline collaterals for Facebook, Instagram, online ads and Spotify ads
• Follow up on activation and awareness campaigns with the media rep, including promoting new singles to campus media reps and planning promotion angles for developing artists
• Carry out daily online and print media monitoring
• Compile charts and prepare presentation decks

Required profile

• Deep passion for music, entertainment and pop culture, with knowledge of current social media trends and target audiences
• Good project management, organisation and communication skills
• Strong understanding of short-form video platforms such as TikTok, Instagram Reels and YouTube Shorts
• Able to cope under pressure and multi-task in a fast-paced environment

Required skills

• Basic Photoshop and video editing skills
• Familiarity with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) is a bonus

Only shortlisted applicants will be contacted.