Private Wealth Marketing Manager

About the role

Moomoo Singapore, a wealth-tech platform serving retail, private wealth and institutional clients, is looking for a Private Wealth Marketing Manager to manage brand and content marketing across digital and traditional channels. The role combines brand-building and storytelling with a strong editorial sensibility, working closely with sales, growth, paid media and event teams.

Key responsibilities

• Develop and maintain a consistent brand narrative across all client touchpoints
• Lead content strategy and editorial planning, creating market insights, articles, newsletters, presentations, videos and social content
• Translate complex financial concepts into accessible marketing communications and support thought leadership initiatives
• Manage integrated online and offline campaigns, including website, email and social media content
• Collaborate with growth and paid media teams on messaging, audience targeting and creative direction, and support event marketing
• Work with wealth advisors and stakeholders on content opportunities, coordinate with compliance teams on regulatory requirements, and manage external vendors and agencies
• Track and report on engagement, lead generation and brand growth, use testing frameworks to improve performance, and monitor competitors' trends

Required profile

• 4-6 years of experience in marketing, brand or content roles in private wealth, asset management, financial services or premium/luxury sectors
• Strong writing, editing and storytelling abilities
• Understanding of investment products, wealth management concepts and HNW/UHNW audiences
• Experience managing multi-channel campaigns and content calendars
• Stakeholder management and project coordination skills; able to work in a fast-paced environment
• Preferred: Bachelor's degree in Marketing, Communications, Journalism, Finance or a related field, and experience in financial services or regulated industries

Required skills

• Digital marketing, SEO and email marketing
• Analytics tools such as GA4
• Preferred: familiarity with CMS platforms, analytics tools and creative suites

What we offer

• A competitive total compensation package
• Insurance coverage for employees and dependents
• Team-bonding programs and company events
• Business casual work attire every day