Public Relations Manager

About the role

The PR & Communications team is looking for a highly motivated Public Relations Manager to help develop and implement communication strategies that build stronger community bonds and encourage resident participation in the towns managed by the employer. The role covers 360-degree communications support to the Head of Department (Public Relations), digital channels, content creation and media relations.

Key responsibilities

• Provide 360-degree communications support (internal and external) to the Head of Department (Public Relations)
• Brainstorm content ideas with key internal staff in line with communication strategies and support brand initiatives
• Support and evaluate the results of communication campaigns with the team
• Execute work plans daily, assist in operations reviews and monitor compliance with communications frameworks and branding
• Provide administrative and secretarial support to the Town Council's Communications & Engagement Committee, including agenda papers, scheduling and records keeping
• Manage digital marketing channels (website, social media, email) to ensure brand consistency, measure ROI and KPIs and monitor social media trends
• Draft content and produce videos for social media, and manage the design and content of the website
• Help curate, write and deliver publications such as the Annual Report, newsletters and the 5-Year Masterplan
• Prepare content for print media such as notices, advisories and posters
• Monitor news stories across media channels and handle media enquiries and feedback

Required profile

• Diploma or degree in Mass Communications, Digital Media Production, Marketing or an equivalent qualification
• Good copywriting skills with strong command of written and spoken English
• Fluent in a second language
• Good understanding of social media trends and current affairs
• A good team player

Required skills

• Design and editing software such as Canva, Photoshop, Illustrator, InDesign and Premiere Pro/iMovie
• Photography and videography
• SEO/SEM, digital marketing tools and social media platforms