Senior Account Manager - Digital Marketing Agency

About the role

A digital marketing agency is looking for an Account Manager who goes beyond day-to-day client servicing to become a trusted digital partner. You will own a portfolio of accounts, understand each client's business and growth objectives, and turn their needs into clear digital strategies across SEO, Google Ads, Meta and organic social. You will work closely with specialist teams to turn performance data and technical recommendations into practical business conversations, driving client retention, account growth and long-term value.

Key responsibilities

• Own client relationships and act as the primary point of contact for assigned accounts.
• Understand clients' business models, objectives and challenges, and translate them into clear digital priorities.
• Develop and manage cross-channel account strategies across SEO, paid media and organic social.
• Monitor performance, identify risks and opportunities, and recommend actions based on data and business objectives.
• Work with internal specialists so that recommendations are validated, executed and followed through.
• Lead renewal conversations and keep track of upcoming renewals, risks and changes in account scope.
• Identify upsell and cross-sell opportunities based on client needs and performance gaps.
• Translate campaign performance into clear, actionable insights for clients.
• Manage multiple accounts and stakeholders while maintaining strong service standards.
• Continuously build knowledge across digital marketing, emerging platforms and AI-enabled ways of working.

Required profile

• Minimum 3 years of account management, client servicing or related client-facing experience.
• Proven ability to build client relationships and manage stakeholders confidently.
• Experience in client retention, renewals and account growth.
• Strong commercial and business acumen, able to understand a client's broader business objectives.
• Comfortable managing multiple accounts and competing priorities in a fast-paced environment.
• Curious, proactive and comfortable learning new digital and AI-driven approaches.
• Agency experience is highly preferred, especially managing multiple external clients concurrently.

Required skills

• Digital marketing knowledge, including SEO, Google Ads, Meta and organic social.
• Hands-on Google and/or Meta experience is an advantage.