Senior Business Development Manager (Regional Accounts)

About the role

A specialist division focused on bespoke fixtures and joinery is seeking a Senior Business Development Manager to drive revenue growth across Singapore and South-East Asia. The role targets high-value commercial office and retail fit-out opportunities and cultivates long-term relationships with key regional accounts. It is a senior individual-contributor position with influence over strategy, deal structure and client partnerships.

Key responsibilities

• Identify, pursue and convert high-value commercial interior fit-out opportunities, focusing on office and retail environments.
• Lead end-to-end tender and RFP processes, producing technically sound proposals on fit-out costs, production workflows and bespoke manufacturing.
• Negotiate and secure Master Service Agreements for regional rollout programmes.
• Build and maintain C-suite relationships with developers, corporate occupiers, retail brands and main contractors.
• Work with design, estimating and delivery teams so proposals are commercially viable.
• Track pipeline, revenue forecasts, win/loss analysis and market intelligence via CRM.
• Represent the business at industry events and trade exhibitions.
• Contribute to pricing strategy and margin management.

Required profile

• Minimum five years of B2B sales experience in commercial interior fit-out, contract furniture or a closely related field.
• Proven track record of winning and managing high-value regional accounts in Singapore and/or South-East Asia.
• Experience leading complex tenders and RFPs, and securing framework contracts with regional or multinational clients.
• Ability to engage C-suite decision-makers through consultative selling.
• Self-directed, able to manage a broad regional territory with minimal supervision.
• Excellent English communication and presentation skills; additional regional languages are an advantage.

Required skills

• Strong technical understanding of fit-out cost structures, joinery or fixture production and delivery methods.
• Proficiency in CRM tools and disciplined pipeline management and sales reporting.