Senior Digital Marketing Manager, APJ

About the role

monday.com is looking for a Senior Digital Marketing Manager to lead and evolve its regional digital marketing strategy across ANZ, Asia and Japan. As the first digital marketing hire in the region, the role takes full ownership of the inbound growth engine and digital Account-Based Marketing (ABM) strategy, helping drive pipeline, improve buyer experiences and accelerate revenue performance across APAC. It also involves steering and managing local agency partners across each territory.

Key responsibilities

• Own the inbound digital strategy and drive qualified pipeline across ANZ, Asia and Japan
• Partner with regional marketing teams to run SLG digital ABM strategies for high-value enterprise accounts
• Onboard and manage local agency partners to scale execution and optimise campaign performance
• Manage paid channels including Google and Yahoo! JAPAN search, LinkedIn and Line, programmatic, content syndication and review sites
• Build and optimise lifecycle nurture programs and improve buyer journeys
• Improve organic performance through SEO, localised content and Answer Engine Optimisation (AEO)
• Work with global web teams on website performance and conversion rates
• Use analytics to improve campaign effectiveness, agency ROI and business outcomes
• Champion AI-powered marketing approaches and stay ahead of digital trends across APAC

Required profile

• 5+ years in digital, performance or growth marketing within B2B SaaS
• Direct experience managing digital campaigns in the Japan market
• Proven track record managing external agency partners across multiple regions
• Experience running multi-channel campaigns across ANZ, Asia and Japan (e.g. Yahoo! JAPAN, Line)
• Strong knowledge of paid media, SEO, AEO, lifecycle marketing, website optimisation and marketing automation stacks
• English communication skills; Japanese is a strong advantage

Required skills

• Digital ABM and inbound demand generation
• Paid media, SEO and AEO
• Marketing automation and analytics

What we offer

• Competitive salary, benefits, bonus potential and equity eligibility for many roles
• Learning and development team, AI workshops, bootcamps and internal hackathons
• A global culture with employee resource groups and teams in New York, Tel Aviv, London, Munich, Warsaw, Tokyo, Sydney and more