Senior Executive (Corporate Communications)

About the role

Care Corner is looking for a Senior Executive (Corporate Communications) to support its mission and growth through integrated marketing, communications, media and digital engagement strategies. The role strengthens brand awareness, deepens stakeholder engagement and amplifies the impact of the organisation's programmes and services, using data analytics and digital platforms to create compelling content across multiple channels.

Key responsibilities

• Execute integrated marketing and communications plans and develop narratives that communicate the organisation's mission, impact, programmes and thought leadership.
• Support branding initiatives, campaigns and strategic communications projects.
• Produce annual reports, newsletters, corporate publications, marketing collaterals and publicity materials, and multimedia content such as articles, videos, graphics and short-form digital content.
• Coordinate content development, design, approval processes and production timelines.
• Build relationships with media partners, journalists, influencers and community partners; write media pitches, press releases, talking points, Q&As and speeches.
• Coordinate interviews, media briefings, press conferences and publicity opportunities, and monitor media coverage and public enquiries.
• Manage content for events, programmes and initiatives across websites, social media, email and digital campaigns, and optimise the website.
• Track and analyse campaign performance with digital analytics tools and recommend improvements.

Required profile

• Degree in Communications, Marketing, Mass Communication, Journalism, Public Relations, Digital Marketing or a related discipline.
• At least 3 years of experience in marketing communications, corporate communications, digital marketing, PR, brand management or related fields.
• Experience in the social service, non-profit, healthcare, education, public sector or community sectors is an advantage.
• Strong written and spoken English; ability to communicate in Mandarin and/or other local languages is advantageous.

Required skills

• Digital marketing tools and analytics, social media management, content management systems, email marketing platforms and media relations.
• Video editing, content creation, multimedia production and digital publishing tools.
• Excellent writing, editing, storytelling and verbal communication skills.
• Project management, stakeholder engagement and teamwork.