Senior Executive/Assistant Manager – Marketing & Media (Corporate Communications)

About the role

We are looking for an experienced social media and community engagement professional to lead the development of RP’s school‑level social media ecosystem. The role will shape content strategy across seven schools, build capabilities of school representatives and student creators, and ensure alignment with RP’s broader brand and communications objectives.

Key responsibilities

• Develop and maintain content strategies and editorial calendars for seven school social media accounts.
• Review positioning, performance and content mix of each account, identify gaps and recommend improvements.
• Produce social media assets including photography, videography, editing, copywriting and platform‑specific graphics.
• Monitor follower growth, reach, engagement and performance metrics; prepare regular insights for OCC leadership.
• Act as primary liaison between OCC and school representatives on social media priorities and upcoming events.
• Engage recent alumni to create advocacy and collaboration opportunities.
• Design and deliver an annual training roadmap for school representatives and student creators.
• Coach student creators, provide feedback and troubleshoot production or engagement challenges.
• Support Open House and EAEvolution events through planning, procurement, coordination and reporting.
• Collaborate with OCC’s central social media team to ensure school content complements institutional channels.

Required profile

• Relevant qualification in Communications, Digital Marketing, Media, Marketing, Business or a related field.
• Experience in social media strategy, content planning, community management or stakeholder engagement; education or youth‑focused experience is a plus.
• Strong writing, editing and visual storytelling abilities.
• Ability to interpret social media performance data and translate insights into actionable recommendations.
• Excellent facilitation, coaching and relationship‑management skills.
• Organised, resourceful and comfortable managing multiple accounts.

Required skills