Assistant Manager, Corporate Communications Office

About the role

NUS Business School is looking for an Assistant Manager for its Corporate Communications Office. The role strengthens the global brand and reputation of the school through media relations and internal communications, creating resonance with target audiences in key markets to attract prospective students, partners and stakeholders.

Key responsibilities

• Media relations and PR content distribution: build relationships with local and international journalists and editors, develop and distribute media releases, advisories and thought leadership content, pitch stories, track coverage and report on it.
• Crisis communication support: help create and implement crisis plans, draft holding statements, FAQs and media responses, and monitor public sentiment and media narratives.
• Brand and social media management: keep a consistent brand voice and visual identity across social channels, co-ordinate filming and editing of reels and short videos, schedule posts on platforms such as Meta Business Suite, LinkedIn, X and TikTok, and respond to comments and messages.
• Track KPIs such as reach, engagement, follower growth, clicks, leads and conversions, prepare regular reports and turn insights into action plans.
• Support the annual NUS Business School Commencement Ceremony under guidance.

Required profile

• Tertiary education, preferably a degree in mass communication, new media, marketing or business.
• Four years of proven experience in media relations or social media, with agency experience and strong journalist relationships an advantage.
• Demonstrated success in securing media coverage and managing press outreach.
• Experience with newsletters and eDMs, and with sensitive communications and crisis scenarios.
• Excellent written, verbal and interpersonal communication skills, and strong project management skills under tight deadlines.

Required skills

• Familiarity with PR tools such as Cision or similar platforms.
• Advantage: Photoshop, Adobe Creative Suite and CapCut.